Ideology in My Controversy

Ideology in My Controversy

1. There many groups that are involved in my controversy but they can be wrapped up into a few larger groups. The first group is the ride sharing companies. This would be Uber, Lyft, and other ride sharing companies. They are the ones trying to get into different cities. Another groups would be the cities that they are trying to get into. These cities are trying to protect their own business(taxi companies/public transportation) but many prefer Uber. The next group would the general population. These are the people who will be using the ride sharing companies or choosing a taxi/public transportation method.
2. One of the biggest speakers in this controversy would be Travis Kalanick. He is one of the founders of Uber and the CEO. It is his companies that is improving transportation for everyone trying to get around a big city. Another big speaker would Bill de Blasio, the mayor of New York City, he has spoken against Uber and other ride sharing companies. As New York City is one of the biggest cities in the world, it was he when Uber was finally able to reach a deal with de Blasio that would allow for Ubers to run in New York City.
3. The cities hold lots of political power because it is the city council and people like the mayor who decide whether or not the ride sharing companies will be allowed in each individual city. Without the backing of the cities then the companies would fall as it would limit the amount of business that is available to them. The ride sharing companies hold massive economical power. Uber is valued at 50 Billion dollars. This is an insane amount of money. Without the amount of money there is nearly nothing financially they would not be able to do. The general population holds the social power. All of the ride sharing companies rely on the general population. Without the general population needing to use the service, the ride sharing companies would suffer. A movement started population could sway the businesses either way, making them even more powerful, or bringing them to the ground.
4. The ride sharing companies have all the money in the world as a resource. They also benefit from having many celebrity backers. The cities of course have the resources of money but also that if they wanted to, while it would be a very unpopular decision, could ban ride sharing companies. The general populations only resource is their voice. With their voice they can do a lot if there are enough backers.
5. I think both the cities and the companies primary value is money. Uber also would value giving the consumers what they want so they can continue to make more money. The general population would value customer experience and that's what they base what type of transportation they will use. Customer experience would include things such as cost, convenience, and actual experience among other things. But they also value the word of others. Uber has a lot of celebrity endorsers which definitely doesn't hurt.
6. Evidence that backs that cities and Uber value money are the way they do business. Cities have to strike a deal with the companies so that the do not steal all of the business from the transportation option they offer. Uber has been known for some shady ways they pay their drivers showing that are not a perfect company. They do not reimburse gasoline or other car related costs. The general population chooses Uber because of the customer experience. If other companies had the reputation that Uber has, Uber might not be the clear Number 1 in the industry.
7. I think that the cities believe that thy hold the power but really the ride sharing companies do. It's not a coincidence the Uber is valued at 50 billion dollars. People would much rather get an Uber than ride in a taxi and I think cities have come to realize that which is why they have began to allow them.
8. There is definitely an acknowledge common ground that Uber is the number 1 choice for transportation. Everyday walking around you can hear people saying "I'm ubering" or "Let's get an Uber". Uber has taken over the nation.
9. I think the only unacknowledged ground, and some cities have already admitted it, is that cities need Uber. Uber's offer affordable, convenient transportation that is very helpful. Other wise it would be impossible to get around places like New York without taking the subway or walking. And those two are not for everyone. 
10. Many of people have complained about Uber and ride sharing companies in cities, mostly those in the taxi industry, but there is really nothing that can be done. It's too late to clean about the taxi industries image. Uber holds the crown now and will continue to for the foreseeable future.

Jericho. "Money Cash".

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 . 2/19/2009 via Wikimedia. Creative Commons